As the world grapples with the urgent need for sustainable practices, the emergence of green bleaching adds a new layer of complexity to the conversation… Continue Reading
Companies seeking to avert backlash through green hushing can ultimately contribute broadly to corporate sustainability if not repairing the planet.… Continue Reading
Executional greenwashing is a neologism characterizing the way in which a business promotes or executes an environmental initiative, rather than the actual environmental impact of the initiative.… Continue Reading
There is a new answer to the philosophical question, “If a tree falls in a forest and no one is around to hear, does it make a sound?” The answer has depended upon your definition of sound. If you define sound as our perceptions of vibrations that travel through air (vibrations from a falling tree), … Continue Reading